Starbridge.com was designed to provide educational information to Starbridge limited-benefit health plan enrollees who tend to be part-time and hourly workers without access to a comprehensive medical plan through their employer.
Starbridge.com features clear descriptions of plan and claim scenarios with simplified and improved messaging, information on how to budget for health care and prescription drug expenses, as well as a section dedicated to everything from medical tips to fitness and nutrition advice.
It was designed based on feedback from focus groups involving working uninsured populations who sought understandable resources for healthy living.
Visit the new and improved site at: www.starbridge.com
Upcoming Events
June 14-18, 2009
Call Center Week
* CIGNA Voluntary will be a keynote speaker at this event
Las Vegas, NV
CIGNA Voluntary Talks to Texas
CIGNA Voluntary’s Vice President Mark Bailey was featured on Houston’s Rick Gillis Employment Radio Show on April 4 and discussed limited-benefit health plans, the Texas market and the working uninsured.
The Rick Gillis Employment Radio Show is a business show with a business focus and airs weekly on Saturday mornings on Houston’s ESPN radio affiliate, 97.5 FM. Gillis is one of the nation’s most visible experts in employment issues and job search advice, and also serves as a public speaker across the nation.
Visit http://www.rickgillis.com/radioshow.html to listen to the podcast
Positive for Your Portfolio
The April issue of BROKER World magazine features an article from CIGNA Voluntary covering the positive benefits of adding limited-benefit health plans to your portfolio of products.
The article details the market for limited-benefit health plans—the part-time and hourly workforce, a demographic that is rapidly expanding due to the economy. Best practices in member communication, ease of administration and a sidebar article on the plight of the working uninsured are also featured.
Easy to Use, Easy to Sell
Benefits Selling Weekly has featured a two-part series titled, ‘Easy to Use, Easy to Sell’ from CIGNA Voluntary about the functionality of limited-benefit health plans for employees.
Part I:
Part II:
